Chinese retail market, mainly centered in big eastern cities, is projected to grow above 10% annually to reach $1.3 trillion by the year 2010.

In January 2006, trade surplus in China increased by 47.2 percent making it to $9.52Bn and retail spending in the country rose by 6.7% in 2005 to $755Bn. This comes with the government's attempt to improve domestic spending in a bid to balance the continuing over dependence of economy on exports.

Domestic retailers, wholesalers and caterers are anticipated to comprise 9.3 percent of GDP by the year 2010, compared to 7.9 percent in 2002. Following WTO commitments, foreign retail firms shall also increase their involvement with China.

RNCOS has recently published a market research report "China Retail Sector Analysis (2006-2007)".

According to the report by RNCOS, "Increasing continuously, total retail sale in China achieved $78Bn by May 2006, a year-on-year increase of 14.3 percent. The accumulated retail sale of consumer goods from January to May amounted to $383Bn, a year-on-year increase of 13.3 percent".